Begum Mutus

Speech Title: Initiatives of the Sabri Ülker Foundation, İstanbul, Turkey

General Manager of Sabri Ülker Food Research Foundation

Begüm Mutuş is General Manager of Sabri Ülker Food Research Foundation and the Ambassador and General Manager of Global Strategy for Diversity and Inclusion within Yıldız Holding (Ülker Group’s parent company). She is the Board Member of Turkish Education Volunteer Foundation (TEGV) who has the objective to ensure bright minds in the future of Turkey is predicated on superior education of our children today.

Since 2009, she oversees all of the Sabri Ülker Food Research Institute Foundation’s under the authorization of a science committee. In 2014, she was appointed as the Foundation’s General Manager, a position she still holds today.

Born in Adana, Turkey, Begüm attended the Private Adana Science High School (grad. 1994). She graduated with honours from Yıldız Technical University (Istanbul) in 1998 with a BSc in Chemical Engineering, and is currently working on her M.A. in Communication & Media Studies at Middle East University.

Begüm has extensive experience in the food & beverage sector, much of which she’s spent doing research & development, developing regulations, and supervising corporate relations. She successfully completed the programs in Women on Board Association Turkey and European Nutrition Leadership Advanced Programme.

Memberships:

•           Business World & Sustainable Development Association – Board of Directors,

•           FoodDrinkEurope (European Confederation of Food & Beverage Industries) – Sector Committee

•           EUFIC (European Food Information Council) – Board of Directors.

Abstract

The Sabri Ülker Foundation was established in 2009 with the objective of making a worthwhile contribution towards improving public health in Turkey and beyond. The activities of the Foundation fall under three main headings, namely education, research and communication. This presentation will focus on an education initiative implemented in schools in Turkey since 2011 and continuing to this day.

The ‘Balanced Nutrition Education Project’ is a programme provided to primary school children, supported by a wide range of materials aimed at inspiring the children to improve their nutrition and lifestyle. Daily physical activity is also included. It has been implemented across Turkey in conjunction with the Turkish Ministry of National Education. Running for 38 weeks throughout the school year it has so far reached over 6 million students, their teachers and families.

The impact of the intervention has been assessed on two occasions in conjunction with the nutrition departments of several Turkish universities. Positive trends have been seen both in terms of nutrition and physical activity.

The success of the balanced nutrition education programme has been widely recognized including having received several prestigious awards.

A summary of the methodology and the results of the evaluation of the intervention will be given in this presentation.